Etro Home Interiors is a journey shaped by culture, color, and craftsmanship. Drawing inspiration from distant lands and nomadic influences, the collection expresses Etro’s symbolic language through luxurious textiles, layered patterns, and the iconic Paisley motif.
At its core is the philosophy of New Tradition, where heritage and experimentation exist in perfect balance.
Born from the partnership between Etro and the Jumbo Group in 2017, Etro Home Interiors translates the fashion house’s identity into a complete interior universe. The collection spans lounge, dining, bedroom, and outdoor furniture, all defined by expressive color, intricate pattern work, and a distinctive sense of joie de vivre.
The Paisley remains the heart of the collection. Saturated with color and reimagined through contemporary forms, it moves fluidly across furniture and fabrics, blending history with modern design. Tradition evolves here, never repeating itself.
Etro’s roots lie in textiles. Founded in 1968 by Gimmo Etro, the brand built its legacy on noble fibers, artisanal craftsmanship, and innovative color research. The Paisley motif became its signature, later expanding into home collections and a complete lifestyle vision.
Today, Etro Home Interiors continues that legacy through refined materials, exceptional workmanship, and a mastery of prints that makes every piece expressive, collectible, and unmistakably Etro.